Market Strategy

DataCrowd is built to meet real demand where accurate, scalable human input is critical.

Our strategy is to dominate sectors where traditional T2E is too slow, limited, or boring; and upon demonstrating the effectiveness of our protocol on both a participatory and result level, scale it to include more sophisticated tasks, deeper and more nuanced conditions, and target broader, more traditional industries. Our communication strategy will convey our strongest points, such as:

• Lower costs

• Fast and proven results

• Scalable human labour

• Versatile utility

• High rewards

• Competitive environments

• Entertaining and stimulating AI agents

Target Market

• Short-Term Target: Web3 projects seeking users, growth, and engagement, as well as influencers and KOLs seeking similar results through quick, easy, and affordable means.

• Mid-Term Goals: Target more traditional industries and sectors such as gaming, entertainment, media, and other areas that share overlaps with Web3 and display strong tasking potential around their use cases or personalities.

• Long-Term Expansion: Expand into data-heavy sectors like legal tech—serving platforms like Luminance for contract analysis, FinTech players like Stripe or Robinhood needing labelled data for fraud detection, and content-driven platforms like TikTok or Meta, which rely on human feedback to fine-tune ranking algorithms and content moderation at scale.

Market Promotion

DataCrowd focuses on credibility, visibility, and direct integration. Key tactics include:

• Direct outreach to AI labs (e.g. Anthropic, Mistral) and open-source builders (e.g. Hugging Face, OpenHermes)

• Technical content like benchmark reports, alignment case studies, and workflow demos

• Promotional content to target new and motivated active users

• Targeted campaigns on Twitter, GitHub, and ArXiv to reach active model developers

• VC partnerships to onboard AI startups through accelerators and portfolio pipelines

Note: marketing budget will primarily be allocated to online marketing, partnership programs, and industry conference promotions to ensure global visibility.